This project marked a major step in my creative experimentation. For the first time, with this exhibition, I broke away from the conventions of traditional photography. I presented the project at the 23 y 12 Gallery in Vedado, Havana, Cuba.
For this show, I created works that blended photography, design, and advertising. The idea behind the proposal was to transform an art gallery into what looked like a retail store selling consumer products (shoes, T-shirts, etc.). With this approach, I aimed to confuse the audience—was this a photography exhibition or a display of promotional images for commercial products?.
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Experiences. 2006
Technique: Digital photography later intervened, with handwritten words added.
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Desire. 2006
Technique: Digital photography later intervened, with handwritten words added.
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The Rest. 2006
Technique: Digital photography later intervened, with handwritten words added.
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Vanity. 2006
Technique: Digital photography
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Tattooed. 2006 .
Technique: Digital photography
Exhibition Project Aesthetics X Genetics, fragments from the exhibition at Galería 23 y 12, Havana, Cuba.
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Text about Nadal Antelmo by Dannys Montes de Oca Moreda (click link below)
